ABOUT THE PROJECT:
Patrícia arrived with Exklusiv Me in her luggage, a brand that, although it had a history, no longer represented what she felt (even though she didn't realize it at that moment). The desire to be the owner of her own time, her own narrative and her own brand pulsed louder than any well-made visual identity.

THE PROCESS:
During our mentoring session, we immersed ourselves in sincere conversations. Patrícia wanted more than to organize environments, she wanted to organize her own story.

NOTICED RESULTS:
- Creation of a new brand aligned with the founder's essence;
- Redefining the purpose, voice and identity of communication;
- Strengthening the digital presence with consistency and authenticity;
- Building partnerships and stronger organic positioning;
- Transition from an outsourced operation to an original and strategic business.