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Mentoring: Pedro Bauermann

Date
January 2025
Function
Mentor
Project Type
Mentoring and Personal Branding

ABOUT THE PROJECT:
Pedro came to me with a clear goal: to make his communication more aligned with his essence. The challenge? Transforming loose ideas into a strategic and authentic digital presence.

PROCESS:
During our mentoring, we started by structuring his positioning: what he is, does and wants to communicate. The work began on LinkedIn and Instagram, spaces where he learned to express himself with clarity, truth and authority. This journey gave Pedro the confidence to move forward and today he has expanded his professional presence on YouTube.
Today Pedro has a website with his brand and continues to build his authority. He is increasingly working on his personal brand, always having an exchange, asking for advice, because he learned that those who look from the outside with the eyes of an expert sometimes see things in the process that you don't see from the inside, when you are intensely seeking results.

NOTICED RESULTS:
- Clarity of purpose and personal narrative;
- Increased consistency in communication;
- Evolution of original content for multiple platforms;
- Development of your own verbal identity;
- Organic growth of authority and qualified connections.

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